Music Video Analysis (1)

1. Her Morning Elegance - Oran Lavie



This music video is constructed out of several different still photos which create the effect of movement, otherwise known as stop motion animation. This is a distinctly unique video as it uses the stop motion technique on real life objects and people as well as creating surrealist imagery in doing so, using different common household items to represent different things. In that regard this music video is very conceptual.
The concepts that this video presents are very unique and inventive. This implies that the video contains elements of experimental movie making. Qualities such as the aforementioned use of common household items representing different things through movement. For example the use of pillows cleverly positioned underneath the woman's feet can be perceived as a flight of stairs. The combination of the movement of the woman's walking pattern and the movement of the pillows creates the illusion that she's walking down said flight of stairs.

The video maintains a simple feel as it is staged simply in one space, captured at one angle. It flows well as different occurrences in the video occur at different audio cue's, such as the violin appearing when the strings in the song are introduced. This is an example of illustration in music Videos.

There is a running theme in this video which is the setting seems to change overtime the chorus kicks back in. First its on the train, then in the clouds and then in the sea etc. This technique is used to amplify these sections of the song.

As the song progresses the events seem to pick up the pace and transition much more quickly. This is all to do with the pacing of the video which gradually builds until the subtle climax at the end.
This video is set in a very intimate location. Bedrooms are always seen as very personal so therefore to set a music video in a bedroom would suggest that the topic matter is very personal to the artist.