Monday, 6 June 2016
Music Video Analysis (3)
What is most significant in this music video is that the members of the band use the ribbons to amplify certain beats of the song. At the beginning of the song only one band member can be seen dancing, however more instrumentalists join in as the song progresses. This too both amplifies and represents how the song builds and builds as it goes further into its duration as more instruments are being introduced to build the sound.
The visuals however have no obvious relations with the lyrics themselves, it is only the rhythm of the song that is being represented visually in this instance.
The star image is of course maintained as all four members of the band appear in the video.
The genre of the video is purely conceptual however there is a very loose/brief narrative that could be interpreted as well.
The movement of the dance routine accompanied by the ribbon certainly enhances the songs structure and is a very inventive way of showing that.
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